Quote Originally Posted by Lavenders2 View Post
I agree with the subscription model, but why not make a special offer? That could help you get an audience, and if they like it, they might stay. Maybe the first game you play is free? That would give you a chance to experience the core game. WoW had the problem where it wasn't possible to experience the main attraction of the game without paying... and if they got there and still didn't like it, they wasted $15+ dollars.
I agree, a marketing gimmick would probably be the best way to go with it. Sell the app for $4 and include 2 months subscription free; that will give the people who can't work it out for themselves ($4 for 2 months subscription) a simple mechanic for trying the game.